Fundraising is Personal: Choosing the Best Method for YOU
When fundraising for your transplant-related medical needs, one of the biggest challenges is determining which method will work best for you. While event planning or seeking media exposure might come to mind first, they aren’t always the right fit for everyone. Below, I’ll outline different methods to help you decide which one aligns best with your strengths.
Consider a Letter or Email Writing Campaign Early On
One effective approach is writing letters or emails to request donations from friends, family, and acquaintances. You can share as much or as little about your diagnosis, transplant journey, and ongoing needs as you’re comfortable with. Be sure to include clear instructions on how donors can contribute. If you’re a kidney or liver patient, you might also want to add information about organ donation. These letters can be mailed, emailed, or shared on social media by you and your supporters.
Event Planning: For the Creative and Social
Event planning can be daunting, especially if you’re unsure how to solicit donations or engage the broader community. However, if you’re creative and enjoy social settings, this could be a fun and effective way to raise funds.
- Cost-Effective Planning: Aim to generate more money than it costs to host. This means creating a great experience on a tight budget.
- Engage with Additional Activities: Incorporate raffles, games, or donation stations to boost funds.
- Networking: Ensure that the person benefiting from the fundraiser is personable and comfortable in social situations.
- Follow-Up: Provide business cards with donation information and a link to your fundraising webpage for future contributions.
Online Fundraising: Simple and Wide-Reaching
If you prefer a straightforward approach, online fundraising might be the way to go. Every TFP client receives a TFP-managed fundraising website upon enrollment. You or a family member can personalize the page, then share it widely via social media and email. Donors can contribute directly through the site, with funds transferred to your matched account.
Combining Methods: The Best of All Worlds
All these methods can be effective when executed with a well-developed plan.
- Maximize Reach: Distribute your letters widely to maximize fundraising efforts.
- Use Your Resources: Combine your webpage with letters and events for a multi-faceted approach.
- Engage Your Community: Hosting events can also be a fun way to raise funds while bringing your community together.
Ultimately, the best fundraising strategy is the one that fits your strengths and circumstances. Choose the method—or combination of methods—that feels right for you.
Learn more about The Transplant Fundraising Program here.